Service · Reporting
KPI & Share of Voice Reporting
Sales, traffic, conversion, advertising, and stock reporting, with keyword visibility and share of voice tracking where data is available.
See what changed, why it matters, and what to review next.
We bring available sales, traffic, conversion, advertising, and inventory information into a consistent reporting framework. Metrics, reporting periods, and commercial assumptions are agreed before work begins.
Visibility reporting can track a defined set of search terms and compare your observed placements with relevant competitors. Share of voice is a scoped estimate based on the selected terms, markets, placement types, and data source — not a measure of the entire marketplace.
Reports separate ad-attributed sales from total sales, document data limitations, and translate changes into priorities. Profitability analysis depends on the cost information you provide. Third-party reporting tools are scoped separately, and reporting does not guarantee future performance.
What you get with our kpi & share of voice reporting service
Sales, traffic, conversion, advertising, and stock reporting, with keyword visibility and share of voice tracking where data is available.
Consistent measurement
Compare periods using documented KPI definitions and agreed data sources.
Visibility context
Review keyword presence and competitor placements within a clearly defined sample.
Commercial clarity
Evaluate advertising and sales alongside your margin and stock assumptions.
Actionable reviews
Connect trends and exceptions to a prioritized list of next steps.
Useful reporting, not numbers without context
We make metric definitions, assumptions, and limitations visible so your team can assess the evidence behind each recommendation.
- Agreed reporting cadence and KPI definitions
- Transparent visibility sampling and data sources
- Clear distinction between total and attributed sales
- Recommendations tied to business priorities
Is this right for your brand?
- Brands needing a consolidated performance view
- Teams tracking search visibility and competitor presence
Deliverables you can measure
- KPI definitions, baseline, and reporting schedule
- Sales, traffic, and conversion performance reports
- Advertising cost and attributed revenue analysis
- Keyword visibility, ranking movement, and share of voice tracking where available
- Primary purchase-placement frequency review where data is available
- Stock coverage and sell-through summaries
- Performance review with prioritized recommendations
A clear, repeatable engagement
Define
Agree KPIs, markets, keyword samples, data permissions, and reporting cadence.
Analyze
Validate available data, compare periods, and document material changes and limitations.
Review
Discuss findings with your team and agree actions tied to commercial priorities.
Common questions
What does share of voice measure?+
It estimates your presence within an agreed sample of keywords and placements compared with other observed brands. The report states the source, period, and method; it is not an exhaustive measure of market share.
Can reporting be commissioned on its own?+
Yes. A standalone reporting scope can be agreed without advertising or account management. Required access, data sources, cadence, and any third-party tool charges are confirmed in advance.
Other services
Branded Content
Product images, enhanced A+ content, brand story modules, and brand storefronts created around shopper questions.
Product Listings
New listing creation, keyword research, product copy, enhanced content, image briefs, and catalog attribute reviews.
Marketplace Advertising
Campaign creation, audits, keyword targeting, bid and budget management, and clear performance reporting.
Inventory Management
SKU-level forecasting, reorder recommendations, stock coverage reviews, and fulfillment planning.
Account Management
Catalog maintenance, FBA and FBM shipping support, compliance troubleshooting, tax setup help, Brand Registry and Vine support, pricing and promotion planning, and reporting.
Ready to get started with kpi & share of voice reporting?
Tell us about your brand to discuss scope, deliverables, and a tailored quote.
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